{"id":3303,"date":"2023-05-04T08:14:28","date_gmt":"2023-05-04T08:14:28","guid":{"rendered":"https:\/\/angelcamacho.com\/?p=3303"},"modified":"2023-06-26T15:05:15","modified_gmt":"2023-06-26T15:05:15","slug":"nuestra-memoria-de-sostenibilidad-premiada-en-los-astrid-awards-2023","status":"publish","type":"post","link":"https:\/\/angelcamacho.com\/en\/actualidad\/nuestra-memoria-de-sostenibilidad-premiada-en-los-astrid-awards-2023\/","title":{"rendered":"Nuestra Memoria de Sostenibilidad, premiada en los Astrid Awards 2023"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Desde el a\u00f1o 2020 colaboramos con la empresa de comunicaci\u00f3n y posicionamiento estrat\u00e9gico Atrevia en el desarrollo de nuestra Memoria de Sostenibilidad bianual.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A principios de a\u00f1o, Atrevia present\u00f3 nuestra Memoria de Sostenibilidad 2020-2021 a los premios internacionales Astrid Awards 2023. Y a mediados de abril, cuando se fallaron los premios, nos comunicaron que la memoria de nuestra empresa se alz\u00f3 con el Silver Astrid Awards en la categor\u00eda Annual Reports \u2013 Specialized-Online. Aunque se ha logrado la plata, el premio sabe a oro ya que en esta categor\u00eda s\u00f3lo se ha otorgado plata para nuestra memoria y el bronce para la memoria de la compa\u00f1\u00eda Alibaba Group. <a href=\"https:\/\/www.mercommawards.com\/astrid\/awardWinners\/categoryWinners.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Astrid Awards | Category Winners (mercommawards.com)<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los Astrid Awards son unos premios internacionales que ponen en valor la creatividad, la innovaci\u00f3n y la originalidad en el dise\u00f1o dentro del mundo de la comunicaci\u00f3n. Cuenta con 26 categor\u00edas y este a\u00f1o, coincidiendo con su trig\u00e9simo aniversario, la convocatoria ha recibido casi 550 candidaturas de todo el mundo. Cada trabajo presentado es evaluado por paneles internacionales de profesionales del dise\u00f1o, recibiendo tres conjuntos de puntajes. Luego se promedian en un solo puntaje para la entrada individual. Se debe lograr un cierto puntaje m\u00ednimo para conseguir premio y s\u00f3lo se otorga un premio de Oro, Plata, Bronce y Honores en cada clasificaci\u00f3n. Si ninguna propuesta obtiene una puntuaci\u00f3n lo suficientemente alta, no se otorgar\u00e1 ning\u00fan premio.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/angelcamacho.com\/wp-content\/uploads\/2023\/05\/memoria-de-sostenibilidad-post-2023_02.jpg\" alt=\"\" class=\"wp-image-3304\" srcset=\"https:\/\/angelcamacho.com\/wp-content\/uploads\/2023\/05\/memoria-de-sostenibilidad-post-2023_02.jpg 1024w, https:\/\/angelcamacho.com\/wp-content\/uploads\/2023\/05\/memoria-de-sostenibilidad-post-2023_02-300x150.jpg 300w, https:\/\/angelcamacho.com\/wp-content\/uploads\/2023\/05\/memoria-de-sostenibilidad-post-2023_02-768x384.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Nuestra memoria se ha alzado con el premio gracias a una cuidada y original presentaci\u00f3n de sus datos m\u00e1s relevantes utilizando recursos muy visuales, apoyados en fotograf\u00edas e infograf\u00edas para dar valor a los contenidos. El formato PDF navegable para su visualizaci\u00f3n en web y el posterior env\u00edo v\u00eda email, con versiones en espa\u00f1ol e ingl\u00e9s, han hecho que nuestra memoria fuese muy c\u00f3moda y \u00fatil de usar. Adem\u00e1s, a partir de su dise\u00f1o, se elabor\u00f3 un resumen ejecutivo impreso para su divulgaci\u00f3n en eventos y se crearon servicios adicionales, como p\u00edldoras de informaci\u00f3n extra\u00eddas de la memoria para comunicar en redes sociales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este premio, que goza de gran reconocimiento y prestigio, acredita y pone en valor el car\u00e1cter profesional en la forma de comunicar de nuestra compa\u00f1\u00eda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Accede a la \u201cMemoria de Sostenibilidad\u201d clicando\u00a0<strong><a href=\"https:\/\/angelcamacho.com\/wp-content\/uploads\/2023\/02\/Memoria_Sostenibilidad_ACA_2020_21_informe_completo.pdf\">aqu\u00ed<\/a><\/strong>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desde el a\u00f1o 2020 colaboramos con la empresa de comunicaci\u00f3n y posicionamiento estrat\u00e9gico Atrevia en el desarrollo de nuestra Memoria de Sostenibilidad bianual.<\/p>\n","protected":false},"author":1,"featured_media":3309,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"_uag_custom_page_level_css":"","site-sidebar-layout":"right-sidebar","site-content-layout":"plain-container","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":null,"stick-header-meta":null,"header-above-stick-meta":null,"header-main-stick-meta":null,"header-below-stick-meta":null,"astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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